Past Events

GfK Conference

The annual GfK conference was a platform for discussing topical questions that are substantive to marketing and market research. Alongside presentations by noted experts in their field, it also provides an opportunity to exchange ideas.

ESOMAR Congress 2017

About 1,200 attendees visited the Esomar Kongress in September 2017 in Amsterdam celebrating Esomar's 70th birthday. The topic was "Visionary", i.e. the future of market research with lots of presentations and show cases ...

GOR - General Online Research Conference

The Nuremberg Institute for Market Decisions (NIM) at GOR

Researchers from the Nuremberg Institute for Market Decisions (NIM) delivered two presentations at the General Online Research Conference (GOR) in March 2019 year.

The research projects of Dr. Carolin Kaiser and René Schallne...

Orange Hour

The Orange Hour: During a business lunch we offered insights in our latest research projects.

Creating Value in a Prosumer World

Digital information and communication possibilities have changed consumers, as well as changing their relationships to the providers of products and services. They have evolved from passive users to active contributors. These “prosumers” have the po...