Our studies help to better understand decisions made by consumers, marketing and product managers. They create knowledge of trends and decisions in the areas of consumers, management and markets.
Please note: Our members are the first to get exclusive access to our new studies - after six months studies become available to the public.
|2003 - Challenges of Europe - English||Download PDF|
|2017 - A Long Lifespan, but Not for All||Berlin-Institut||Download PDF|
|2015 - Are dual-frame surveys necessary in market research? - English||Download PDF|
|2019 - How smart are smart speakers?||Claudia Gaspar, Anja Dieckmann||Download PDF|
|2016 - Lifeworlds in Europe||Download PDF|
|2018 - Digital Transformation||GfK Verein, GfK & iSCM||Download PDF|
|2017 - Challenges of Nations - English||Download PDF|
|2016 - Trust in Professions - Englisch||Download PDF|
|2015 - Global Trust Report - English||Download PDF|
|2016 - Marketing Challenges - English||Download PDF|