Our studies help to better understand decisions made by consumers, marketing and product managers. They create knowledge of trends and decisions in the areas of consumers, management and markets.
Please note: Our members are the first to get exclusive access to our new studies - after six months studies become available to the public.
|2010 - GfK Consumption Trend Sensor - English||Ronald Frank||GfK Consumption Trend Sensor||Download PDF|
|2014 GfK Consumption Trend Sensor - English||Elke Nagel, Susanne Siegbert, Birgit Müller, Ronald Frank||GfK Consumption Trend Sensor||Download PDF|
|Energy Efficiency Label - English||GfK Retail and Technology||Climate Change||Download PDFOnly for members|
|2013 Planned car purchasing - English||Ronald Frank||Further Studies||Download PDF|
|2014 Asia’s Second Leap Forwards - English||Ruth Müller, Theresa Damm, Reiner Klingholz||Further Studies||Download PDF|
|2021 Report Voices of Leaders of Tomorrow||NIM and St. Gallen Symposium||Further Studies||Download PDF|
|2019 Report Voices of the Leaders of Tomorrow||NIM and St. Gallen Symposium||Further Studies||Download PDF|
|2011 - GfK Global Trust Report - English||Birgit Müller, Rolf Bürkl, Ronald Frank||Further Studies||Download PDF|
|2014 Mobile Communication in Europe - English||Birgit Müller, Ronald Frank||Further Studies||Download PDF|
|2013 Global Green Index - English||Further Studies||Download PDF|