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Research Groups

RESEARCH FORĀ BETTER UNDERSTANDING MARKET DECISIONS OF CONSUMERS AND COMPANIES.

Our Research Groups analyze research issues from three perspectives: Behavioral Science, Data Science and Future & Trends

Behavioral Science

Markets consist of individual decision makers and are shaped by their behavior. Our Behavioral Science research group strives for a better understanding of the behavior of market participants, consumers and corporate decision makers alike.

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Future and Trends

The Future & Trends research group strives for a better understanding which technological and societal trends are most likely to lead to disruptive changes on human decision-making in markets ...

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Data Science

Data science is at the core of this transformation. From data generation to understanding where to find data, to collection and visualization through modeling, prediction and generating relevance and meaning.

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