2005 - European Consumer Study II - English

Holidays and Travel
Ausgabe: 2005-12
Autor: Ronald Frank

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Table of contents

European Consumer Study 2005
Issues relating to holidays and travel

1. Introduction
1.1 Age structure in the nine European countries included in the Survey
1.2 Purchasing power in the nine European countries included in the Survey
2. How the European consumer travelled in 2004
2.1 Number of holidays taken in 2004
2.2 Length of the main holiday in 2004
2.3 When the booking for the main holiday in 2004 was made
2.4 Planning and arranging the main holiday in 2004
2.5 Expenditure on holidays in 2004
3. General attitudes to holidays and travel
3.1 Sea, sand, sports and nightlife
3.2 All-inclusive packages, wellness, service and comfort
3.3 Organized trips to cities and to concerts; services for older people
3.4 Typical national cuisine, landscapes, monuments
3.5 Making oneself understood in own language, local familiarity, short journey
3.6 Security, medical care and family-friendliness
3.7 Recommendations and reports in the media
3.8 Close to nature and socially responsible holidays (eco-tourism)
3.9 Biographical lifeworlds and the dimensions of types of holidays
4. Preferred destination countries
4.1 Mediterranean and Caribbean
4.2 North America, Australia and New Zealand
4.3 Egypt, Brazil, Japan, India and China
4.4 Western Europe
4.5 Indian Ocean, South-East Asia, Oceania
4.6 Turkey, North Africa, Israel and Near East
4.7 Ireland and Scandinavia
4.8 Mexico, South America, Africa and Asia
4.9 Germany, Austria, South-East and Eastern Europe
4.10 Russia, Ukraine and Georgia
4.11 Preferred travel destinations and household income
5. Selection of a holiday destination and the risk of natural disasters
6. Importance of brand-name versus price with tour operators and airlines
7. Use of the internet for arranging holidays
8. Last-minute holidays
9. Preferred type of tour operator
10. Expectations for holidays to be taken in 2005
10.1 The number of holidays planned for 2005
10.2 Estimated expenditure on holidays in 2005
11. Conclusion and prospects
12. Methodology
13. Socio-demographic characteristics
14. Biographical lifeworlds


The 2005 European Consumer Study by GfK-Nürnberg e.V. provides information on basic trends in private consumption within selected markets of the European Union and – since 2005 – also including Russia with its population of 144 million. The eight European Union countries included in the study cover about 80% of the consumers in the 25 EU states, comprising a total population of 457 million (cf. Stat. Bundesamt [the German Federal Office of Statistics] 2005a). Those aged over either 14, 15 or 16 or over who form the relevant target group for representative empirical studies of this type comprise a total of 429 million private consumers in the nine European countries.