NIM Market Decisions Day 2021 (Online-Event)

How do consumption and marketing change when machines are involved in decision-making?
Which decisions are left to humans?
How do humans make (market) decisions - even in the face of uncertainty?

These were our top-class speakers from science and practice:

• Dr. Michael Bartl, Chairman of Hyve AG
• Donata Hopfen, Managing Director and Partner BCG Ventures
• Dipl.-Psych. Linus Neumann, IT Security Consultant
• Prof. Dr. Benjamin Scheibehenne, Karlsruhe Institute of Technology (KIT), Institute for Information Systems and Marketing
• Dr. Christoph Schneider, Managing Director Amazon Prime Video and
• Florian Schroeder (Süddeutsche Zeitung)

The program (German version only)