GfK Consumer Climate powered by NIM
The GfK Consumer Climate survey, which is being conducted regularly since 1974 and monthly 1980, is regarded as an important indicator of German consumer behavior and a guiding light for Germany's economic development. The Consumer Climate is based on about 2,000 monthly consumer interviews that are conducted on behalf of the European Commission.
Since October 2023, the consumer climate data collected by GfK is being analyzed and published jointly with the Nuremberg Institute for Market Decisions (NIM). By joining forces, it will be possible to invest further in the analysis and development of the Consumer Climate study to gain an even better understanding of the background to changes in consumer confidence.
Planned publication dates (CET):
- Thursday, September 25, 2025, 8 a.m.
- Tuesday, October 28, 2025, 8 a.m.
- Thursday, November 27, 2025, 8 a.m.
- Friday, December 19, 2025, 8 a.m.
Latest consumer climate
Consumer Climate: Better Income Expectations Stop Downward Trend
Nuremberg, September 25, 2025 – The consumer climate has stopped its downward trend. The reason for this is improved income expectations, which have risen noticeably compared to the previous month. In contrast, both economic expectations and the willingness to buy continue to decline. The willingness to save remains virtually unchanged. As a result, the consumer climate indicator for October 2025 forecasts an increase of 1.2 points to -22.3 points compared with the previous month (revised -23.5 points). These are the findings of the GfK Consumer Climate powered by NIM for July, which has been published jointly by NIQ/GfK and the Nuremberg Institute for Market Decisions (NIM), the founder of GfK, since October 2023.
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