Events

The events offered by the Nuremberg Institute for Market Decisions (NIM) include various event formats, some of which take place live and some online. They are aimed at anyone with a professional interest in the topic of consumer and market decisions.

Upcoming NIM events

Influencer Marketing: Trends, Insights & Pitfalls in the Creator Economy

In this NIM Insights Lunch, Jenna Drenten, Assoc. Prof. of Marketing at the Quinlan School of Business at Loyola University in Chicago, will present insights from the NIM Marketing Intelligence Review “Influencer Marketing and the Creator Econonomy".

2025-05-21, 13:30
Online-Event
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External conferences

KI Navigator Berlin

At the AI Navigator Conference 2005 in Berlin, Dr. Carolin Kaiser will give a talk on the topic "Smarter shopping? How Artificial Intelligence Shapes Our Consumer Behavior" and provide insight into various research projects of NIM.

Dr. Carolin Kaiser
2025-06-03
Berlin

WiDS Conference 2025

Carolin Kaiser will deliver a talk on "The Human Touch in AI" at the WiDS Erlangen Conference 2025, one of over 200 global locations of the annual Women in Data Science (WiDS) Worldwide Conference of Stanford University.

2025-06-10
Erlangen

HCI 2025 Sweden

Jakob Kaiser will present initial findings from an international study exploring why people in different countries are more likely to accept or reject new technologies.

Dr. Jakob Kaiser
2025-06-22
Gothenburg, Sweden

MediaPsych 2025

At this year’s media psychology conference, Dr. Jakob Kaiser will give a talk titled: "AI vs. Search Engines: How Generative Chatbots Change Our Interaction with Information."

Dr. Jakob Kaiser
2025-09-10
Duisburg, Germany

All NIM events

Influencer Marketing: Trends, Insights & Pitfalls in the Creator Economy

In this NIM Insights Lunch, Jenna Drenten, Assoc. Prof. of Marketing at the Quinlan School of Business at Loyola University in Chicago, will present insights from the NIM Marketing Intelligence Review “Influencer Marketing and the Creator Econonomy".

2025-05-21, 13:30
Online-Event
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[Translate to English:]

NIM Distinguished Speakers

Mariana Mazzucato

Mariana Mazzucato, Professor of Innovation Economics at UCL and founder of UCL Institute for Innovation and Public Purpose (IIPP), outlined strategies for mission-driven innovation in Europe at the Historic Town Hall of Nuremberg.

2025-03-27, 12:00
Nuremberg
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Insights Lunch

Voters in flux?

Rolf Bürkl, Head of Consumer Climate at the Nuremberg Institute for Market Decisions, presented the results of a survey on consumer priorities before and after the German election at this NIM Consumer Climate Lunch.

2025-03-11, 12:30
Online-Event
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Insights Lunch

E-cars at the crossroads

Dr Michael Zürn, Senior Researcher at the Nuremberg Institute for Market Decisions e. V. and Vince Ebert, physicist and cabaret artist, presented a NIM study and further findings on the topic of e-mobility.

2025-02-11, 12:30
Online-Event
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[Translate to English:]

Consumer Climate Summit

The Consumer Climate Summit examined the current economic situation, reasons behind the subdued purchasing mood, the impact of the U.S. elections, forecasts for the upcoming holiday season, and discusses strategies for a consumption turnaround.

2024-11-27, 12:30
Berlin
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Insights Lunch

Platform Business

At the NIM Insights Lunch, Andrei Hagiu, Professor of Information Systems at Boston University, and Bobby Zhou, Professor of Marketing at the University of Maryl, presented findings from the NIM Marketing Intelligence Review ‘Platform Business’.

2024-11-20, 13:00
Online-Event
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[Translate to English:]

NIMCon 2024

The topics of NIMCon 2024 were sustainable consumption, social media, product innovations, and assisted shopping.

2024-09-22, 18:09
Nuremberg
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NIM Market Decisions Day

NIM Market Decisions Day 2024

Artificial intelligence (AI) is changing marketing. Therefore, at the NIM Market Decisions Day 2024 we will discuss:. Will AI take over marketing in the future? Or will AI (only) be a supporter?

2024-07-03, 09:30
Nuremberg, Ofenwerk
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Contact

Sandra Lades

Head of Communication and Events

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