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The Nuremberg Institute for Market Decisions

Founder and Anchor Shareholder of GfK SE

The Nuremberg Institute for Market Decisions is a non-profit organization for the research of consumer and market decisions.

Members Area

Here our members find information to download.

NIM Annual Report 2018/2019

Here you find our annual report 2019.

2018_2019 NIM Annual Report ENG
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Artifical Voices in Human Choices

Artifical Voices in Human Choices – How does the sound of artificial language influence consumer decisions? Our presentation ...

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Press

Three new members on the Executive Board of the Nürnberg Institute for Market Decisions - simplification and streamlining of the committees

04. July 2019

Nuremberg, 4 July 2019: The General Assembly of the Nürnberg Institut für Marktentscheidungen e.V. (Nuremberg Institute for Market Decisions) - founder and anchor shareholder of GfK SE - approved the simplification and streamlining of the institute's committees on Wednesday, June 26, 2019.

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2019

Since 2010, our global study "Voices of the Leaders of Tomorrow" - a cooperation with the St. Gallen Symposium - empowers the voices of students and young professionals worldwide . Click here for the full report and the key insights

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Press

Market Decisions - The Core Value and Objective of Sound Market Research

01. April 2019

Nuremberg, April 01, 2019 - The Nuremberg Institute for Market Decisions (NIM) will focus its research on market decisions. Questions like "how and why are the decisions of consumers and companies in markets changing?" concentrate on the actual core value and the objective of sound market research

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