As new technologies emerge, they may fundamentally alter the foundation of market information and consumer decision-making. It is crucial to understand how these developments affect consumer decision making in the evolving marketplace.
In the dynamic landscape of consumer markets, the point of sale (POS) remains a critical juncture where purchase decisions are made. These decisions determine the commercial success of products and services and also reflect deeper societal trends and individual values.
A central aspect of the socio-ecological market economy are functioning competitive markets. Certain factors can lead to inefficient decisions and inefficient markets, which the state often tries to counteract through regulatory intervention. The effect of these interventions are often unclear.
The upcoming NIM Distinguished Speakers lecture by John A. List, Professor at the University of Chicago and author of "The Voltage Effect", delves into the science and strategy behind scaling ideas that truly make an impact.
2026-04-24, 12:00
Historic Town Hall, Nuremberg
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NIM Market Decisions Day
NIM Market Decisions Day 2026
LONGEVITY FOR PRODUCTS.BRANDS.MARKETS.
How can products live longer?
Strategies for tomorrow's brands and markets.
NIM Market Decisions Day is dedicated to the megatrend of longevity—reimagined for products, brands, and markets.
