Press releases

Dr. Andreas Neus is appointed new Managing Director of the GfK Verein

Nuremberg, October 15, 2018 – Dr. Andreas Neus (47) took over the management of the GfK Verein on October 1, 2018. He succeeds Prof. Dr....

Immigration Remains the Main Concern for Germans – With a Continuing Downward Trend

Nuremberg, Germany, September 21, 2018 – Many of the topics that dominated the general election in fall 2017 are once again on the list of...

Artificial Intelligence in Management

Nuremberg / St. Gallen, April 27, 2018 - Young top talents are optimistic about their careers. They assume that new technologies will bring...

Immigration Loses Relevancy for Germans

Nuremberg, August 25, 2017 – “Immigration and Integration” remains the dominant topic on the list of concerns for Germans in 2017. Even so,...

GfK Verein enters shareholder agreement with KKR

GfK Verein focus on long-term profitable growth of GfK SE GfK Verein to remain majority shareholder of GfK SE intending to enter equal...

GfK Rules Out Sales of Shares

Nuremberg, August 26, 2016 – The GfK Verein does not confirm media reports stating that there is a possibility that the GfK Verein will sell...

Concerns about Immigration Reach Record Level

Nuremberg, Germany, July 26, 2016 – The issue of immigration is of greater concern to Germans than anything else. Roughly four out of every...

Leaders of Tomorrow: Experience Does Not Prevent Decision Failures

Nuremberg/St. Gallen, May 12, 2016 – When it comes to good decision-making, experience from the pre-digital era is much less valuable in the...

Germans Trust the Helping Professions

Nuremberg, Germany, March 3, 2016 – Germans trust firefighters and paramedics most, politicians least. Despite the recent Dieselgate...

New GfK Chair in Information & Supply Chain Management at the University of Applied Management

Erding/Nuremberg, October 13, 2015: Yesterday, Prof. Dr Rudolf Aunkofer was appointed to the newly established GfK Chair of Information &...

Germans are concerned about migration

Nuremberg, 17 July 2015 – A change occurred at the top of the ranking of concerns in Germany this year. For the first time in 22 years,...

The next generation of leaders is aware of its strengths and demands respect

There are many myths about the generation of “digital natives” that apparently cannot live without the internet. But do these myths hold...

Euro and grand coalition in Germans’ good graces

Nuremberg, March 24, 2015 – Confidence in the euro is growing among Germans. This is a finding of the “Global Trust Report” 2015 conducted...

Clash of Generations – Future leaders not satisfied with current decision makers

The “Leaders of Tomorrow” acknowledge that current decision makers are hard-working, but also consider them risk-averse and too...

Mayors are the more trustworthy politicians

The GfK Verein has carried out a survey on which professions are trusted in 25 countries. Firefighters are top of the list in 15 countries....

Planned car purchasing remains stable

The number of Germans who intend to buy a car within the next one to two years has stayed roughly the same since 2010. However, over the...