REGISTRATION - NIM Market Decisions Day
Date: 26 June 2019
Location: Poolhouse, Rollnerstraße 107, 90408 Nuremberg
Time: 10:00 - 14:15
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At the NIM Market Decisions Day on 26 June, top-class speakers from science and practice will present the topic “market decisions” from various perspectives / disciplines and discuss
- how consumer and business market decisions are changing in an increasingly digital world;
- how consumers use AI and digital assistants to search or buy products;
Look forward to our speakers - these include, for example:
- Erich Harsch, CEO, dm-drogerie markt - the successful manager will share his views on digital transparency and consumer decisions.
- Peter Brandl, ex-pilot, management consultant and author - he will speak about decisions and how to learn from mistakes.
- Professor Markus Giesler, Professor of marketing at the Schulich School of Business, Toronto, and one of the most recognized experts on high-tech consumer behavior, explores the subject of "market decisions" in terms of how AI affects consumers' behavior and their decisions.
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TICKETS:
Non-members: 125 Euro / person
University members and students: 25 Euro / person
Members: Free entry (max 2 persons)
Registration possible until June 19, 2019
