Projects Overview

You can filter the research projects by topic, contact person and year.

Fabian Buder

Peer-reviewed

2017-05

In times of digitized markets new data sources are required in market research. How can we use pictures to gain market information?

Voices of the Leaders of Tomorrow

2017-05

The study shows: Young top talents live and expect controlled transparency.

Voices of the Leaders of Tomorrow

2016-05

The Global Perspectives Barometer 2016 shows what is important to the next generation of leaders.

Voices of the Leaders of Tomorrow

2015-06

The study shows: The top talents of the Millennial generation or "digital natives" cannot be lumped together.

Peer-reviewed

2014-01

Sales of organic food in Germany have risen steadily in recent years, but only a small number of households are prepared...

Other Publications

2011-01

For organic food suppliers, marketing issues are gaining importance in the face of increasing competitive pressure in the organic market ...

Other Publications

2011-01

This paper addresses the question of the psychographic and socio-demographic factors influencing purchasing behavior among...

Peer-reviewed

2009-09

Eco products are available in stores almost everywhere. How does the consumption of eco-intensive shoppers differ from other customers?

Other Publications

2009-01

Using purchase data from household panels, this paper analyzes consumption patterns for different groups of consumers over a four-year...

Other Publications

2009-01

Even regular customers of natural food retailers buy a range of products in conventional shopping outlets, and this both in conventi...

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