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This study empirically investigates the effects of GenAI-based shopping assistants on consumers in online shops.
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Nuremberg, June 26, 2024: The recovery in consumer sentiment in Germany comes to a standstill for the time being in June.
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The recovery in consumer sentiment in Germany comes to a standstill for the time being in June.
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Does informing consumers about their carbon footprint increases their intention to reduce emissions?
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We investigate how an emotional vs. rational robot design influences consumers’ trust and purchase decisions.
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This research paper investigates the function of an anthropomorphic cue (eye gaze) in the context of a virtual financial advisory setting.
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– The recovery in consumer sentiment in Germany continues in May.
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Nuremberg, May 29, 2024: The recovery in consumer sentiment in Germany continues in May.
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The German Minister of Food and Agriculture initiated a mandatory state label for animal husbandry, revealing livestock production condition
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This research investigates how GenAI applications impact consumers' information search and retrieval processes in purchase decision making.
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We aim to get a better relative understanding of the impact of Digital Sales Assistants' features when considered jointly.
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Leaders of Tomorrow and today’s leaders are urging businesses to turn their priorities upside down.
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Natural resources seem to be becoming increasingly scarce. How is this scarcity perceived by young talent?
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Nuremberg, April 25, 2024: The recovery in consumer sentiment in Germany continued in April.
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The recovery in consumer sentiment in Germany continued in April. Income expectations grew noticeably, still at an extremely low level.
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